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The importance of creating an education marketing plan when selling to schools

The importance of creating an education marketing plan when selling to schools

12 April 2023

In today’s highly competitive business landscape, having a solid marketing plan is crucial for any company that wants to succeed. A marketing plan provides a clear roadmap for how a business will promote and sell its products and services to its target audience. It outlines the strategies and tactics that a company will use to achieve its marketing objectives, such as increasing sales, generating leads, building brand awareness, or expanding into new markets.

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How to start selling to schools on a budget

How to start selling to schools on a budget

04 April 2023

Selling to schools on a budget is easier than you think. Get in touch with our friendly team to get advice on marketing to schools in your area.

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Six key influencers when selling to schools

Six key influencers when selling to schools

03 April 2023

Here we look at the six key influencers when selling to schools.

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Why sell to schools if you are a trade supplier?

Why sell to schools if you are a trade supplier?

27 February 2023

Are you wondering how to become a school supplier? If you’re a trade supplier and looking for ways to generate more income for your brand, selling to schools may be highly beneficial. Many company owners put off selling goods and services to schools because they are unsure about where to start or fear their efforts won’t be successful. However, there are many great reasons for selling to schools if you aren’t already.

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Recession-proof Business Ideas for 2023

Recession-proof Business Ideas for 2023

28 December 2022

Thinking of starting a business in a recession? It's well worth noting that schools came out as surprising winners in the Chancellor's Autumn statement with a £2.3 billion per year cash boost over the next two years on top of the £100 billion per year already allocated to the UK education sector. So if you are looking for a recession-proof business that you can start today or you are thinking of moving into a new field or new sector then look no further than some of the following great ideas for working with schools.

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20 Tops Tips For Selling To Schools in 2023

23 Tops Tips For Selling To Schools in 2023

11 December 2022

Expert tips for tapping into the £100 billion UK education sector

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Back to School 2022 - Top Tips for Suppliers

Back to School 2022 - Top Tips for Suppliers

01 September 2022

Significant changes in the education sector over recent years due to the pandemic and subsequent 'big recovery', the publication of the Schools White Paper in March 2022, the announcement of the teachers' pay increase and energy price rises - Incensu identifies the top considerations for suppliers this academic year in order to successfully sell to schools and grow your business in the UK education sector.

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How can these high demand industries capitalise on the education sector?

How can these high demand industries capitalise on the education sector?

06 January 2022

Discover just some of the industries currently in high demand in schools

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21 Top School Procurement Trends 2021

21 Top School Procurement Trends for 2021

09 February 2021

Discover what schools are spending their funds on during the pandemic.

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UK Education Marketing Guide 2020/21 'Covid' Edition

UK Education Marketing Guide 2020/21 ‘Covid’ Edition

09 November 2020

At Incensu we have updated and revised our essential education marketing guide for 2020/21 to include the latest advice and guidance on changes to education marketing.

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